Poster F4
1/10
DESCRIPTION
The city of Bellinzona asked me to create a visual identity for a new musical festival. As it was a first novelty of music events, we wanted to promote it in an unusual and particular way. Traditionally to communicate the concept of music people use symbols which are connected to this sector such as musical instruments, notes, photographs of musicians... In this case, we inverted this common process of representation by putting forward the instrument of listening instead, perhaps more difficult and complex to apply. The ear is intentionally humanize in order to became the actor of this campaign. It is different the fact that this element of the human body which we put under the eye of the everyday life, had a such a strong reaction as it was highlighted. As some sculptures of Jean Arp, the composition celebrates the beauty of human diversity with its tints.
http://www.ondemedia.com
Project: Musican'zona
Client: Ondemedia
Where: Bellinzona - Switzerland
Art direction design: Demian Conrad
What:
Poster F4
Poster A3
Flyer A6
Flyer A7
Stage